Marketing your business online is huge—think blogging, SEO, and the whole shebang on social media. But don’t forget the old school: real-life strategies still hold their weight in gold. Want the nitty-gritty on mixing high-tech with high-touch? Dive into these nuggets of wisdom from the small biz community.
Get Chummy with Your Hometown
Your business, whether it’s a brick-and-mortar or a digital nomad’s dream, has a lot to gain from your own backyard. Not clued up on the local goldmines for boosting business? Ivan Widjaya walks you through it, showing you just how to tap into those hometown heroes to propel your success.
Rise to Influencer Status
Influencer marketing isn’t just for the selfie kings and queens; it’s ripe with chances for the savvy business types, too. Keen on climbing up to influencer status or want to add a sparkle to your business’s revenue? Lyn Wildwood of Blogging Wizard maps out the journey. Plus, you can scoop up extra insights over at the BizSugar community.
Craft a Killer Mission Statement
Starting fresh or steering your business in a new direction? Anchor yourself with a rock-solid mission statement. Need a crash course? Ross Kimbarovsky lays down the law on mission statement must-haves over at Crowdspring.
Blogging Without the Sweat
Blogging is an old favorite for talking to your crowd online, but there’s a stack that goes into each post. Before you hit ‘publish’ with a pounding heart, check out Dan Swords’ checklist to calm those butterflies.
Rev Up Your Funnel Game
Racking up leads is one thing, but nudging them down the sales funnel? That’s where the magic happens. If you’re puzzled about funnels, Michael Stelzner of Social Media Examiner is handing out a blueprint to build one that’ll turn leads into gold.
Call in the SEO Cavalry
SEO’s like the wind in the sails for your online business, but if you’re swamped or just not digging into keywords and backlinks, fear not. SEO consultants are the superheroes you’re looking for. Neil Patel spills the beans on what they do and why you might need one.
Humanize Your AI Chatter
AI tech’s revolutionizing marketing, but sometimes it sounds like, well, a robot. Want to warm up the conversation? James Allen at Search Engine Land dishes out advice to give your AI content a heartbeat.
Conquer Instagram
Online buzz is everything, and Instagram’s your arena. If you’re scrolling through wondering how to turn that into results, Janice Wald from Mostly Blogging is handing out the playbook for Insta-glory.
Pin to Win on Pinterest
Pinterest is not just an ideas hub—it’s a megaphone for your content. Craving more eyeballs on your pins? Lisa Sicard is serving up a masterclass over at Inspire to Thrive to help your pins pop.
Narrate Your Victories
Got a win? Flaunt it. Success stories are like the street cred for your business—part case study, part rave review. Megha Khandelwal’s got the inside scoop on crafting stories that sell your success like hotcakes at DZ Insights.
Got a tip that’s hot off the press for small businesses? Hit up sbtips@gmail.com and spread the word for a chance to shine in the small biz community roundup.
