Start an online business today and make thousands of dollars tonight while you sleep? Too good to be true? You got it. No one would expect that it is possible to open up a small business in the “real world” on day one and wake up refreshed and much richer on day two. Why then do these claims about virtual world riches continue to entice and deceive? Building an online business requires the right information, support from experts, long-term strategy and long hours of work that every other business requires. The first step is choosing the business that is right for you.